The impact that free newspapers have on the environment is vast. As people have'nt paid for the papers, they therefore have a less concern or care for where they throw them away. Also, free newspapers are often daily.
In Liverpool Street Station in London, the free newspaper the Evening Standard is handed out daily, which is a good move for the paper as millions of people pass every week. People often want something to red while on the train, and something free is even better.
Free papers also have posters, and probably advertise on the radio. The more people are aware that it is free, the more people are likely to pick it up.
![](http://i.telegraph.co.uk/multimedia/archive/01493/eveningStandard_1493896c.jpg)
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