Why would somebody want to buy my newspaper?

After talking to an individual during her writing on my idea map, i decided that i need to know the certain answer as to why someone would actually want to buy my newspaper. It is a very general question which gives me the chance to write down lots of reasons. This could also help me to realise where I'm going wrong or where I'm going write. I am basing this on my final plans. So here are the bullet points of reasons:

• Its cheap
• Its easy to read because of the boxes each section is in, the simple layout and good typography.
• I will not only include general news, but culture and art etc - therefore being informative, factual and entertaining - good for money.
• It is weekly, therefore my market will not have to buy it often.
• It isn't like any other local newspaper out there - its new and exiting.
• I will have a puzzle so the reader can find my newspaper even more entertaining.
• It will state what events are on for families - convenient - my market will not have to look on the internet or any other papers to know what is going on.
• The whole entire newspaper (even though i am just creating the first two pages) is new and refreshing, however keeps a bit of tradition.
• The concept of my newspaper is to combine the benefits of a newspaper such as general, local news with the benefits of a magazine such as reviews on national films.
• It is current, however no so current as i am making my newspaper weekly.
• It is creative and visually appealing (I only know this from my plans, not from my finished product but i am aiming for this).

So overall, i think i am making the write decisions. My plan is to create a new local newspaper, however not make it so new that it is startling and still targets 'educated adults'. Combining the benefits of a newspaper and a magazine sounds as if i have created a 'hybrid newspaper'. The features of a magazine and newspaper must work otherwise they wouldn't have been used anymore, so taking them could help me make a very successful newspaper.

I will be doing a post on the newspaper 'i' very soon because it is a newspaper which has targeted a new audience in a new and interesting way. Even though their target audience is of a variety of people they have still chosen to not include an celebrity news in it no matter how much celebrity is part of our everyday lives now-a-days.
With the help from my focus group, i found that things cannot be too busy, they like things simple but still up to date and interesting. This shows that i need to get the balance exactly right in order to attract the market i am aiming for.

Who i am planning to use to record my radio advert.

I have thought throughout that i would like a man to speak because i think it would make my advert stronger, more impacting and serious - the impression i want the listeners to think of my newspaper. The clearer the speaker, the more they can understand, therefore the more chance they are to be interested in purchasing my newspaper. Who i amspecifically going to ask to speak in my newspaper advert i have yet decided, i will porbably decide once i have finished my newspaper pages and poster.

Bloom's Taxonomy Map.

In lessons today we were given a sheet about what we have to write when we analyse and evaluate other people's and our own work. here is the diagram that Bloom came up with:



This basically means that i have to apply what i write to myself, the creator of whatever i am analysing and whatever i am creating. Remembering is classed as the lower level of analysing and evaluating and creating are the highest. I need to make sure i think of everything i can possibly think of when analysing somebody else's work.

How i am going to record my radio advert.

I have been thinking about how i am going to do this and what the simplest and most effective way to do it. I have come up with a few ways of how to do it and the positives and negatives of doing it this way via Microsoft Word:

I have decided that looking at the table, that in order to make sure my recording sounds the best and is done in the most efficient time, that i am going to use my ipod to record it. I am aware that this isn't really how it is done in the real world but due to how well it sounds and how easy it is to then upload to my computer it would be the best option for me to use.

The radio advert that i analysed previously sounded much like the microphone was being passed from person to person, however as i am only planning to have one person to speak on my advert i will not have that problem. i also thought her advert sounded very echoey which i really do not want, to prevent this i can make sure that my ipod isn't too far away from the speaker so that it is clear and easy to understand - therefore making it sound more professional.

I am planning to do a few tests to see how it sounds with parts of my script to make sure i have chosen the right choice.

Targets for this week:

- Write my script for my radio advert with the help of the extensive research I have done.
- Do some tests of what voice recording sounds like.
- do some practice runs of creating my poster and also my newspaper on Publisher.

This Years Mark Criteria

Marking Criteria

The Size of My Newspaper.

I thought that i needed to do a post about the size of my newspaper because it greatly affects the amount of content, type of newspaper and my audience. It can also affect the image (not visually) i want to come across.

My newspaper is going to be informatively tabloid as i want to target the educated market but still be a little less serious. Tabloids are usually 'tabloid size' ("roughly 17 by 11 inches (432 by 279 mm)" and commonly "half the size of a broadsheet") and want to go by this still even though i am planning to have a new take on the traditional weekly newspaper.

I have done a bit of research into this and found an article on BBC News which argues about the idea of tabloid newspapers not being tabloid size and broadsheet newspapers not being the traditional braodsheet size and how it will never be clear or not. The rules are now broken and it will be hard to define what newspapers are what. It is quite an interesting article and i suggest a read:

http://news.bbc.co.uk/1/hi/magazine/3714293.stm

Overall i have decided that i want to stick to the traditional tadloid dimensions so that if i was to really put this newspaper on the market it will be similier to print and also it will be easier for me to make on publisher in order to fit everything i wanted in.